Monthly Archives: April 2011

The Winery Bug Has Got You. Now What?

Posted on April 29, 2011 by Bill Skrapits

You are passionate about wine. Perhaps you’ve been making your own wine for family and friends. Maybe you’re even growing a few vines! But now you’re really excited and motivated about living the dream – being a winery owners and … Continue reading →

Posted in Success & Profit, The Winery | Tagged , , , , , , , , | 4 Comments

David and Goliath: The Small Winery and the Distributor

Posted on April 19, 2011 by Bill Skrapits

Are your wines distributed?  Should they be?  Many small wineries ask themselves these questions.   The answers are not always easy to come by.   Let’s shed some light on the subject. First, how did we get here? Why do … Continue reading →

Posted in Success & Profit, The Winery | Tagged , , , , , , , | 5 Comments

Some Fun Wine Videos from YouTube

Posted on April 13, 2011 by Bill Skrapits

Wine commercials can be silly, funny, ridiculous, true…and not so true. This list was created by Paul Wagner of Balzac Communications. Enjoy! Zinfandel Festival ad Gallo Pink Chablis story USB Wine 1950’s Melody Hill Wine Commercial Rigos wine ad Dixie … Continue reading →

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Similar Does Not Mean The Same

Posted on April 5, 2011 by Bill Skrapits

Your customer purchased your 2009 Viognier and raved about it to their family and friends.  Great!  But will you be able to produce one similar next year when they come back for more?  From grape growing to customer visit cycles, … Continue reading →

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