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Category Archives: The Winery
Secrets of a Successful Tasting Room – Highlights from SVB 2013 Survey
Secrets of a Successful Tasting Room – Highlights from SVB 2013 Survey Last week Silicon Valley Bank’s wine division founder, Rob McMillan, along with Cyril Penn of Wine Business Monthly, Brian Baker of Chateau Montelena and Ahin Thomas of the … Continue reading
Let Your Sales Forecast Be Your Guide
Let Your Sales Forecast Be Your Guide What is the difference between these two perspectives? 1. Winery owner produces a wine(s) and needs to sell it to fulfill the sales goal. 2. Winery owner has a sales goal and needs … Continue reading
3 Mistakes You Don’t Have to Make Starting Your Winery
3 Mistakes You Don’t Have to Make Starting Your Winery I work with people who are interested in opening a winery and are doing their research. I also work with winery owners who have only been open a few years, … Continue reading
Crush It!
The growing season in most states is in full swing now and you’ll soon need to be ready for harvest and crush. The problem is, it’s like getting prepared after you’ve received the hurricane warning – it IS happening, you … Continue reading
You Don’t Need Robert Parker
Love or hate the 100 point system, Robert Parker’s rise to dominating the wine critics’ world has changed the way we think about wine, what we buy and the resources we use to make our wine-buying choices. His influence is … Continue reading
Create Positive Cash Flow Faster (Part 4): Custom Crush
This is final blog in this series: Three Ways to Produce Positive ROI in Half the Time or Less. We previously broke down how a traditional winery is actually three separate businesses – growing grapes, making wine and retailing. Using … Continue reading
Create Positive Cash Flow Faster (Part 3): Alternative Winery Model
Discussed previously in the first blog of this series, Three Ways to Produce Positive ROI in Half the Time or Less, we broke down that a traditional winery is actually three separate businesses – growing grapes, making wine and retailing. … Continue reading
Three Ways to Produce Positive ROI in Half the Time or Less (Part 1)
I just returned from Colorado where I attended VinCO. The Colorado Association for Viticulture and Enology (CAVE), Colorado Wine Industry Development Board (CWIDB) and Western Colorado Horticulture Society (WCHS) put on this conference focusing on grape growing, winemaking, and issues … Continue reading
It’s All About Style! What’s Your Wine Style?
I hear this question from new winemakers and wineries of The Other 46: wine style What is the wine style for my region or AVA? That includes grapes, but also what kind of wine should they make. From a high … Continue reading
A Case for Micro-Fermentation: Leap From Good To Great (Part 2)
In my previous blog, Accelerate the Style and Quality of Your Wine Exponentially , we talked about The Other 46 having relatively very few years to gather and review historical methods and processes to pass down through the generations, but that … Continue reading